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    « The touristy bits | Main | Whoever makes the M&Ms might want to reconsider, too. »
    Thursday
    May102012

    What I learned

    I just spent two days in a LOT of sessions about digital marketing. Here are a few takeaways:

    • You don't need to be on Pinterest, even though absolutely everybody else is on Pinterest. No, really. Why are you all still talking about Pinterest?
    • Twitter is still awesome.
    • People like to be "surprised and delighted". I know, I was shocked too.
    • Google+ isn't popular because Google is too transparent about their Big Brotherness. Stop telling us what creepily accurate analytics we can get from it, and maybe someone will start using it for fun, you guys. (Okay, that one is less of a takeaway and more of my own opinion.)(They're trying so HARD though, I feel bad for them.)(Not bad enough to spend much time on G+ though.)
    • The modern attention span rivals that of a goldfish. My toe is itchy. What was I talking about again?
    • Puppies and kittens are always a marketing winner.
    • Facebook is a mess.
    • I don't see how the economy is still suffering, with all the e-shopping people are apparently doing.
    • Mall shopping is still fun. That one isn't so much a "conference" takeaway as a "we went shopping after the conference" takeaway.

    There, now you guys don't have to go to any conferences on digital marketing. I have served a useful purpose!

    Reader Comments (4)

    Some thoughts from a regular person:

    *I really wanted to like G+. Reeeeeally wanted to like it. Facebook annoys me. But no one's over there! And it gets boring talking to the walls.

    *The reason I e-shop is for one of three reasons: either it's something I can't find in regular stores, it's something I can find way cheaper online, or it's something that I probably could get in a regular store but I keep forgetting to get it while I'm out and I'm thinking of it now and I can get free shipping on Amazon. 80% of my online shopping is from Amazon, 10% from Etsy, 10% from everywhere else. I will try not to buy clothes online, and if I do, they're not clothes that have to fit perfectly, like workout clothes or sleep clothes or funny tshirts.

    *Anyone who tries to advertise to me on Twitter or Facebook gets ignored at best and made fun of at worst.

    *I've only clicked on a advertisement once, for Modcloth.

    Not sure why I thought you would give a fuck about all this info, but somehow it feels relevant. To coffee!

    May 11, 2012 | Unregistered CommenterMonsteRawr

    Apparently Google wants everything on Google+ and if you want them to send you any traffic at all you have to start using it. I kind of hate them.

    May 11, 2012 | Unregistered CommenterJennifer

    I have a Pinterest that I never pin anything to but that people keep following my at. Strange!.

    May 11, 2012 | Unregistered CommenterMichele

    The only reason to be on Pinterest is if your target audience has a vagina and an active interest in Ryan Gosling.

    May 22, 2012 | Unregistered CommenterNicki

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